What is SEO? Search Engine Optimization or SEO is the process of optimizing your website so search engines can understand what it is you do, and rank you accordingly. SEO describes a wide range of skills and services that are required to do things like Create Content, Build Links from other websites to your own, […]
"Fans are vanity and sales are sanity." These are the words of Lori Taylor who clearly understands how any business thrives in today’s market - by increasing sales. That said, in digital marketing sometimes businesses think the fight is for more fans or more engagement, even more clicks or views are what lead to success. […]
Who needs an advisory notice. Why you should be posting your notice and policy. Examples of advisory notices and announcements. Where you should post your notice. These are crazy times. People are scared, the stock market has tanked and there is no toilet paper anywhere. But despite there being no tp, you still have […]
Should I list my business on Yelp? Yes, Yes You Should... Your goal should be to be as easy to find as possible. So adding your listing to Yelp is a free and easy way to add a citation and increase the chances your business will be found. But there are other reasons as […]
How long will it take me to get to the top of Google? I get asked this question pretty regularly, and the answer is, it's complicated. But let me counter with another question... What are you doing to deserve being at the top of Google? Are you doing what it takes? SEO (search engine […]
You've paid your fee's, rented your tables, you're purchasing your SWAG, and all your marketing signage is being cranked out by the local print shop. You might think you have all your bases covered, but what is going to drive people to your booth? Is this an "if you build it, they will come" situation? […]
You set up your first campaigns on AdWords. You researched all the different options. You avoided the pitfall of AdWords Express and you launch your campaign. You are selling Widgets. The finest Widgets in the industry. You read all the blog posts and know everything there is to know about how to choose the top […]
Getting your business "out there" locally. Building a website is not enough to get your local business in front of local customers searching for your services. You need good solid SEO to make sure your customers find your content and search engines know what you do and what you're writing about. If you've dipped your […]
If you have a WordPress website or are thinking about creating a website you have probably run across the term Managed WordPress Hosting. You may have noticed it seems to cost significantly more with little explanation. We wanted to expound on the difference and which one you should probably choose. Most of the low end hosting you […]
How do you follow your favorite stores online? You go to Facebook and Like their page. You love the videos they share of their latest products or creating a something amazing or delicious. You feel closer to those businesses, develop a relationship, and engage with them more than other businesses who don't make the effort to […]
