What’s the difference between SEO and PPC? Your website is all set up and running. You list your services, products, and all the reasons your potential customers should be using you over your competitors. You launch and wait, no one comes or the ones that do bounce off your page (or leave quickly without converting).
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“Fans are vanity and sales are sanity.” These are the words of Lori Taylor who clearly understands how any business thrives in today’s market – by increasing sales. That said, in digital marketing sometimes businesses think the fight is for more fans or more engagement, even more clicks or views are what lead to success.
Who needs an advisory notice. Why you should be posting your notice and policy. Examples of advisory notices and announcements. Where you should post your notice. These are crazy times. People are scared, the stock market has tanked and there is no toilet paper anywhere. But despite there being no tp, you still have
Should I list my business on Yelp? Yes, Yes You Should… Your goal should be to be as easy to find as possible. So adding your listing to Yelp is a free and easy way to add a citation and increase the chances your business will be found. But there are other reasons as
How long will it take me to get to the top of Google? I get asked this question pretty regularly, and the answer is, it’s complicated. But let me counter with another question… What are you doing to deserve being at the top of Google? Are you doing what it takes? SEO (search engine
What is a Hashtag? You may have seen and heard the term hashtag. But, what is it? Why does it matter? A hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #InboundHour and #ChocolateLovers are both hashtags. -Hubspot So you see it’s simple,
You’ve paid your fee’s, rented your tables, you’re purchasing your SWAG, and all your marketing signage is being cranked out by the local print shop. You might think you have all your bases covered, but what is going to drive people to your booth? Is this an “if you build it, they will come” situation?
You set up your first campaigns on AdWords. You researched all the different options. You avoided the pitfall of AdWords Express and you launch your campaign. You are selling Widgets. The finest Widgets in the industry. You read all the blog posts and know everything there is to know about how to choose the top
It’s a new year. It’s winter. Maybe business is a little slower and you have a little extra time on your hands. Now is a good time to go over your site and commit some of this extra time to getting these SEO tasks completed. After all, waiting is not doing you any favors. Here