What is a Hashtag? You may have seen and heard the term hashtag. But, what is it? Why does it matter? A hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #InboundHour and #ChocolateLovers are both hashtags. -Hubspot So you see it's simple, […]

You've paid your fee's, rented your tables, you're purchasing your SWAG, and all your marketing signage is being cranked out by the local print shop. You might think you have all your bases covered, but what is going to drive people to your booth? Is this an "if you build it, they will come" situation? […]

How do you follow your favorite stores online? You go to Facebook and Like their page. You love the videos they share of their latest products or creating a something amazing or delicious. You feel closer to those businesses, develop a relationship, and engage with them more than other businesses who don't make the effort to […]

Have you ever gone to your favorite bagel shop’s Facebook page expecting a lively page wishing you a happy (insert holiday 🙂 and maybe some specials, a few posts on how to prepare your favorite bagel from home, and other useful info? Only to find a ghost town. It’s disappointing. Today we even expect our […]

Connecting to the community around you.   If you own a local business where the majority of your customers are located in one area you should be using Social Media to connect to the community around you. Making yourself a part of your community is simple and easy. If you live in the community you […]

[vc_row type="in_container" full_screen_row_position="middle" scene_position="center" text_color="dark" text_align="left" overlay_strength="0.3"][vc_column column_padding="no-extra-padding" column_padding_position="all" background_color_opacity="1" background_hover_color_opacity="1" column_shadow="none" width="1/1" tablet_text_alignment="default" phone_text_alignment="default" column_border_width="none" column_border_style="solid"][vc_column_text] Facebook is the way people share their lives. They share their interest, hobbies, and opinions. They stay in touch with friends and family they use it like a scrapbook they share with the world. They use it to […]